CSR Effort to Support Communities Affected by the COVID-19 Pandemic by Tetangga Kita Through “Makasih Ya” Campaign.
Tetangga Kita Enterprise, a food and beverage company that specializes in martabak from Indonesia aimed to bring authentic Indonesian street food closer to Malaysians through authentic ingredients and recipes imported from Indonesia.
Recently, it introduced its new packaging on its foods – “To all our frontliners, Makasih Ya” – to show appreciation towards frontliners in this unprecedented time. Besides changing its packaging to appreciate the frontliners, Tetangga Kita has also partnered with The Hope Branch, a non-profit organisation (NGO), founded by Harith Iskander and Dr Jezamine which is also known as Pertubuhan Harapan Amal Harith Iskander, where part of proceeds of the total campaign sales will be donated to the NGO.
Tetangga Kita offers two options, Martabak Manis and Martabak Telor, translated as sweet martabak and savoury martabak respectively. For Martabak Manis, customers have the option to enjoy the thicker version with the richness of the flavour in a whole bite or the perfectly rationed thin version to savour the crisp and crunchy taste of it.
Some of the specialities on Tetangga Kita’s menu include the Jagung Keju (Tebal), Lotus Biscoff (Tebal) and Sapi, which is the crispy egg martabak with beef tenderloin, onions and leek and many more. We have tried its Martabak Telur Ayam (Egg Chicken Martabak) and Martabak Nutella and found it was surprisingly delicious.
Why now do something meaningful during this MCO period to support the local business while donating some of the price that you pay to NGOs, helping them to go through the hard times too.
Specially addressed to frontliners with “Makasih Ya” which translates to “Thank You”, Tetangga Kita “Makasih Ya” campaign will run from December until February 2021.
Tetangga Kita has two outlets, one is located in Hartamas Shopping Centre, Kuala Lumpur and another outlet in Paradigm Mall, Petaling Jaya. For more information, check out https://tetanggakita.oddle.me/en_MY/