SAFI Malaysia Launches Its New Hydra-Glow Series

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Glowing complexion is the No. 1 factor that people consider when deciding which women are the most beautiful. Researchers learned that the evenness and glow of a woman’s skin are even more important than facial symmetry, which was previously believed to be the most important aspect in deciding what constitutes beauty.

Understanding the importance on having a glowing skin, SAFI the trusted brand by Muslim women for decades has recently launched it new Hydra-Glow series offering an intensive moisturising range curated with the best up to date hydrants for women.

The Hydra-Glow series being offered has been created with the latest natural hydrating skincare range infused with Hydra Active³ Technology. Its has been dermatologically tested and specially formulated to be alcohol, paraben, and mineral oil free, Hydra Active³ Technology comprises of a trio of ultra-hydrating ingredients at its heart through Fermented Rice Extract—Natural skin moisturiser that boosts skin radiance and translucency, Vitamin B—Powerful skin hydrant to retain moisture, relieve skin dryness and restore skin smoothness and Hyaluronic Acid—Effectively locks in skin moisture and improves skin elasticity for hydrated, bouncy skin.

Its been formulated to double up skin’s hydration with its unique Hydrating Toning Essence and groundbreaking Hydrating Water Bank Serum, SAFI’s Hydra Glow product range nourishes skin deeply to help retain optimal moisture levels, strengthen skin barrier, improve skin’s translucency, and cultivate that coveted healthy, glass-skin glow from the inside, out.

In this series, SAFI is presenting five products that offer a complete beauty ritual from cleansing to a finishing face mist, the new journey into deep hydration starts from these five products; SAFI Hydra Glow Hydrating Water Cleanser, SAFI Hydra Glow Hydrating Toning Essence, SAFI Hydra Glow Hydrating Water Bank Serum, SAFI Hydra Glow Hydrating Water Drop Moisturiser and SAFI Hydra Glow Hydrating Water Lock Mist.

SAFI Hydra Glow Hydrating Water Cleanser

A hydrating creamy gel formula, Hydra Glow’s first step removes impurities without overly stripping the skin from it’s natural oils. Combining the 3 powerful hydrating ingredients of Hydra Active³ Technology, the oil free foam formula leaves skin glowing, soft, and supple to the touch.

SAFI Hydra Glow Hydrating Water Cleanser 125g retails at RM16.90

SAFI Hydra Glow Hydrating Toning Essence

Penetrating deep into skin layers to nourish and actively hydrate, this Hydrating Toning Essence is clinically tested to enhance skin’s moisture by 1.6X* immediately after application. Leveraging on its multifunctional active ingredients, the toning essence doesn’t just deliver instant hydration, but also helps to retain moisture for up to 48 hours* to achieve that hydrated, bouncy skin.

SAFI Hydra Glow Hydrating Toning Essence 150ml retails at RM38.00

SAFI Hydra Glow Hydrating Water Bank Serum

Hydrating and hypoallergenic, SAFI Hydra Glow Hydrating Water Bank Serum is formulated with 10% double power nutrients-Vitamins B3 & B5 that penetrate deep into internal skin layers. Proven to improve internal skin hydration* and soothe irritated skin**, the serum provides intense hydration from within, smoothen rough patches and restoring dry skin for the ultimate glow up.

SAFI Hydra Glow Hydrating Water Bank Serum 30ml retails at RM59.00

SAFI Hydra Glow Hydrating Water Drop Moisturiser

A lightweight cream gel moisturiser that transforms into hydrating water droplets upon application, the Hydra Glow moisturiser is infused with water soluble Vitamin B3 to effectively restore, retain, and improve skin moisturisation. With 280% instant moisture boost** and 72 hours continuous moisture supply**, skin elasticity is magnified, revealing inner glow.

SAFI Hydra Glow Hydrating Water Drop Moisturiser 40g retails at RM39.90

SAFI Hydra Glow Hydrating Water Lock Mist

Suitable for all skin types, the water-based hydrating mist is formulated with skin’s natural pH balance in mind. Coupled with Hydra Active³ Technology, moisture is locked in, with a dewy, non-greasy finish.

SAFI Hydra Glow Hydrating Water Lock Mist 75ml retails at RM29.90

SAFI Hydra Glow range is available at Guardian and Mydin outlets nationwide. For further information and the latest promotions from SAFI, visit SAFI official website at http://www.safi.com.my.

#SafiHydraGlow

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