A new front line for privacy to keep moments truly personal
Samsung is preparing to introduce a new layer of privacy designed to protect users in everyday public spaces. As smartphones have become deeply personal devices, they are often used in environments that offer little privacy — on public transport, in elevators, or while standing in queues. With devices increasingly tailored to individual habits and preferences, concerns over on-screen privacy have continued to grow.
To address this, Samsung will soon unveil a new privacy feature aimed at preventing shoulder surfing. The technology is designed to allow users to check messages, enter passwords, or access sensitive information during crowded commutes without worrying about prying eyes.
Flexible Protection Built Over Years
Recognising that privacy needs vary from user to user, Samsung’s new privacy layer is designed to be highly customisable. Users will be able to choose when and where additional protection is applied — whether for specific apps, during password entry, or when accessing more private areas of the device.
Multiple visibility settings will allow users to control how much on-screen information is visible to others, depending on the situation. Specific elements such as notification pop-ups can also be protected, offering a more targeted approach rather than an all-or-nothing solution. Users can fine-tune these settings or disable them entirely if preferred.
The development of this feature took more than five years of engineering, testing, and refinement. Samsung studied real-world smartphone usage, user perceptions of privacy, and how security features should integrate seamlessly into daily life. The outcome is a carefully calibrated combination of hardware and software that enhances protection without disrupting usability.
A New Standard for Mobile Privacy
This upcoming feature is part of Samsung’s broader commitment to mobile security and privacy across the Galaxy ecosystem. Building on more than a decade of innovation with Samsung Knox — which includes dedicated security hardware such as Knox Vault and ecosystem-level protection through Knox Matrix — this latest advancement adds privacy protection at the pixel level.
By extending security into visible, everyday interactions, Samsung aims to set a new benchmark for mobile privacy. The company describes it as privacy users can see and security they can feel — and it will be arriving on Galaxy devices very soon.
